The action’s aim is to inform the general public as well as the medical community of Greece and abroad about the products and services provided by Thessaly’s IASO and at the same time increase usage of these services and enhance competitiveness in the healthcare sector.
In the context of this project, Bee Group LLC took over the following promotion actions:
- Development of an Information System for patients and guests.
- Development and distribution of forms and electronic newsletters.
- Creation of the IASO’s social media pages
- Advertisements in Google and Facebook Ads
- Creation of a Media Centre
- Various Communication actions (Press releases, collection of communication material, reports and other)